Atmana Inc.


Performance Marketing Manager


Who are We: Atmana

  • We are on an epic mission: to help millions of millennials around the world reduce their digital addictions (social media, video games, excessive smartphone use etc.).
  • We are a rocket ship: We move at a fast pace. Our speed ensures that each of us learn and get better each day. You can expect to learn 10x more than in a big, Cosy company.
  • We are all-rounders: As we are a very small team, each of us get to work on and learn about all stages of product development: ideation->architecting->coding->testing->shipping->debugging


  • Drive revenue growth for the company through a combination of paid and unpaid channels.
  • Ensuring positive ROI on all paid campaigns
  • In addition to paid campaigns, execute on free sources of revenue growth like automated campaigns on clever-tap, referral flow etc.
  • Design, ideate and execute on experiment on various paid/non-paid campaigns focused on revenue growth.
  • Be hands on all the campaigns and optimise campaigns to the minutest details.


  • 3-6 years of experience in digital/performance marketing or similar roles
  • Agency experience is a must
  • Run all forms of paid campaigns including SEM, display, retargeting, video, app marketing, influencer marketing, etc.
  • Must have run live campaigns in Western countries.
  • Should be a highly data-driven person who understands the various aspects of CAC, payback period, CPM, CPC, and other required metrics.
  • Should be familiar with analytics/attribution tools like apps-flyer, clever tap/amplitude/mix-panel, etc.
  • Should be flexible to work on various aspects of paid marketing, including, designing a landing page, designing creatives, conversion optimization, etc.
  • Should be open to working on non-paid growth initiatives e.g. ASO, email marketing, referral flow, etc.
  • Prior experience in a start-up with <20 employees will be an added advantage.
  • Prior experience in handling Rs. 20L+ marketing budget per month will be an added advantage.

Soft” Requirements:

  • Ability to ship things fast: The most important thing for us is getting products in front of users quickly.
  • Self-driven nature: You will be the sole engineer for a project in most cases. So, you will need to drive the product here
  • Quick learner: We are quite agile in adding features and technologies. You will need to keep pace
  • Attention to detail: We aren’t a large organization with redundant documentation. So, you must understand requirements quickly
  • Independence of thought, and clarity of mind: Employees who have been associated with us for the longest time are ones who challenged our status quo and proved us wrong. We love such people.

Job details

Share this job

Apply Now